Lincolnshire Co-op staff will be letting fundraising go to their head as they swap normal hairstyles for outrageous wigs to raise money for Teenage Cancer Trust - the society’s charity of the year.
On Friday (July 31) staff members in food stores, pharmacies, post offices and travel branches in the Skegness area will be taking part.
They’ll be donning glittery bobs, orange afros and more – and customers can get stuck in too.
Get Wiggy With It is one of Teenage Cancer Trust’s biggest fundraising opportunities every year, with schools, businesses and individuals all welcome to join in. The initiative aims to raise awareness of the impact that chemotherapy can have, and allows people to stand in solidarity with teenagers with cancer.
Spilsby food store manager Emma Relton said: “The whole team here is very excited to have some fun and hopefully raise a lot of money for Teenage Cancer Trust.
“It’s a really worthwhile cause and we’d love to see all of our customers getting involved with the games and competitions we’ll have going on in store.”
Outlets will be offering customers the opportunity to win one of three fabulous prizes with a quiz sheet, which is available for a donation of just £1. It will feature celebrities in wigs, which entrants will have to name correctly for a chance to win big.
All correct completed entries will go into a draw to win an Xbox One, £200 in Lincolnshire Co-op Travel vouchers or a hamper of local goodies.
Annmarie Carey, corporate account manager for Teenage Cancer Trust said: “The funds raised will enable us to provide vital medical care from a specialist nurse for young people with cancer, as well as emotional and therapeutic support for their families and siblings.
“We’ll also be able to continue to give informative and empowering education talks about the signs and symptoms of cancer to 50,000 secondary school pupils across the country.”
To date, Lincolnshire Co-op has raised more than £28,000 for Teenage Cancer Trust.