A MARKET Rasen businesswoman is working hard to bring beauty to the town as a whole and not just her customers.
Beverley Farrow owns Touches in the town’s Market Place and believes businesses need to work together to take Market Rasen forward – and she is certainly leading by example.
Having promoted the town and what it has to offer at every available opportunity since opening the business 11 years ago, Beverley is now involved in the MR Big project.
And Beverley is particularly enthusiastic about one of MR Big’s schemes in particular – the town tidy project.
“I remember walking down the main street in days gone by and speaking to people like ‘Banger’ Hall and Mr Lancaster as they swept the area outside their shop in the morning.
“We want to encourage traders to get out and sweep the front area of their shop - even just one day a week - and get themselves seen by members of the public.”
Back at Touches, Beverley, together with daughters Claire and Emily, will be working with the town’s residents to “release the beauty from within.”
And with 30 years experience of aromatherapy and other holistic beauty treatments, clients at Touches can be assured of a top to toe treatment.
“The most important thing is to make time for the client,” said Beverley.
“My main objective is to give people as much information as possible and help them take control of themselves.
“Whether the client comes for hypnotherapy, reflexology, massage or any of the other treatments we offer, everything is tailored to the individual.
“It gives me a great sense of achievement when I know I have made someone feel better about themselves.”
And Beverley is passionate about getting people to feel better about the town they live in.
“We need landlords to take responsibility and attract new businesses, but we need individuals to take responsibility for the town too - each person can make a difference in their own way.
“It is our town - all of us - and we need to look after it .”