CHEERS to big birthday beer! Batemans Brewery has teamed up with Lincolnshire Co-operative to bring special ale to mark the 150 year anniversary of the Co-op’s long-running service.
The 500ml bottles of ale will go on sale in all 70 society food stores, priced £1.50. Members will also receive five times dividend points on their purchases.
Director Stuart Bateman said: “Batemans and Lincolnshire Co-op are both integral to the Lincolnshire community, so it’s a perfect partnership.”
The beer promotion is not the only initiative being used to commemorate the 150th anniversary.
The society has also launched a Big Birthday Awards initiative, which will contribute £500,000 to 150 community projects throughout Lincolnshire. The winning applications will be announced on the Co-op’s official birthday: Friday, August 19.
The society’s membership and community manager, Sam Turner, praised the community: “There’s so much good work going on in our community.
“Having had a look through the applications we know it’s going to be a difficult job picking the successful applicants.”
The Co-op community and membership team has been touring around shows throughout the summer. Other activities coming up include an exhibition at the Museum of Lincolnshire Life and a new history book written by former Lincolnshire Co-operative director and renowned Co-op historian Alan Middleton.
The membership and community team will be at the Heckington Show on July 30 and 31.
Lincolnshire Co-op’s Big Birthday Bash takes place on September 3 at the Lincolnshire Showground.
Scouting for Girls and Lulu will the headlining acts, as well as an immense fireworks display, a show of vintage cars and fun fair rides for all the family.
Tickets are available from all Lincolnshire food stores and home stores by visiting www.gigantic.com/bigbirthdaybash or by calling the Membership and Community team on 01522 544632. Members are entitled to a £10 discount.