B&B Ken in West Lindsey bid to boost local tourism

Jane and Ken Bridger EMN-141214-181842001
Jane and Ken Bridger EMN-141214-181842001

Market Rasen town and district councillor Ken Bridger is part of a new WLDC initiative to help grow tourism in the district.

West Lindsey District Council believes visitors bring millions of pounds to the local economy and by co-ordinating initiatives, the benefits can be greater.

Promotional efforts from Lincolnshire tourism have declined and become more Lincoln orientated in recent years, giving district councillors the view there is a need to try and fill the gap.

West Lindsey’s Prosperous Communities Committee, meeting last night, was recommended to adopt a plan from CEO Manjeet Gill, to set up a working party involving officers and councillors to work together to promote the cultural and leisure activity for the district.

Council leader Jeff Summers said he has put forward three councillors with a tourism background to join the working party. From our area, they include Hemswell councillor Paul Howitt-Cowan, who is the chair of the Friends of Gainsborough Old Hall, and Market Rasen B&B operator Ken Bridger. Prosperous Communities committee chairman Owen Brierley is also a Lincolnshire Wolds representative.

“They should have a good understanding of what needs changing and what needs to happen,” said Coun Summers.

Coun Bridger said tourism is a major part of the Market Rasen and Wolds economy. Ken and wife Jane have operated Waveney Cottage for 15 years. Operators like themselves, will buy local products, like food, to serve their guests, who will also spend money in the district.

“West Lindsey has the idea to push tourism forward and help the local economy,” he said.