The new season for Caistor in Bloom started with a double event - a consultation coffee morning and the launch of the 2013 campaign.
Top of the agenda was the way forward for the Gold award winning group to create a campaign to outstrip rivals in the Britain in Bloom competition.
For the first time, the town is one of eight finalists in the Large Village category going for glory in the national competition run by the Royal Horticultural Society.
And the group recognises the importance of canvassing the opinions of Caistor residents when it comes to initiatives that go beyond routine litter picking and weeding public areas.
It was community participation that gained Caistor 49 out of 50 in the East Midlands in Bloom entry 2012.
“Caistor is a unique place and the support from businesses and residents has been fantastic so far,” said Caistor in Bloom president Ernie Brown.
“Now we need to up the levels and really show how we can embrace the sense of civic pride we hold to really put Caistor on the map in this national competition.”
Ernie and group chairman Deborah Barker will be attending the Britain in Bloom seminar later this week to pick up hints and tips from seasoned campaigners.
Caistor in Bloom Group always welcomes anybody who wishes to get involved in any way.
For more information contact Deborah Barker on email@example.com or 01472 851883, log on to www.caistorinbloom.co.uk or follow them on Facebook.